I’m sure many of you must have heard of the great news from PayPerPost What? No? Ok, PayPerPost has just announced that they have received US$7 million dollars in funding. The blogger outreach campaign has certainly come to an all time high point. To celebrate this, the good folks over at PayPerPost has launched a 7 days promotion called Lucky 7’s. Everyone can get a piece of the cake now, as long as you are a registered postie for them. The promotion is running between now and next Tuesday, 19 June 2007 ppp time. They are releasing $7 K in ppp opportunities. That means, during the 7 days period, there would be Oops of $10.77, $70 or $700 up for grabs. Each postie is eligible for one each. The best thing about this is, it is totally segmented, so everybody has a chance!
I was really excited when I read about this great news on PayPerPost blog. Isn’t that a really generous thing to do, to spread the joy with us posties?! I really hope with the grand amount of new funding, there would be more varieties of opportunities for us. This could really turn into a win-win situation. I will certainly be looking forward to more great things from PayPerPost. For now, just hurry up and go grab your share of the blogger outreach campaign! Let’s hope I’ll be lucky enough to get the $700 opportunity!
Press Release:
The PayPerPost Revolution Accelerates, Sponsored
Blogging Marketplace Secures $7 Million Series BDraper Fisher Jurvetson leads round and joins Board of Directors
ORLANDO, FL – (June 12, 2007) – PayPerPost, the leading marketplace for advertisers to reach bloggers and other consumer content creators, today announced it has completed a $7 million second round investment led by Draper Fisher Jurvetson, an investor in the company’s Series A and one of the world’s leading high-technology venture capital firms. The financing brings the total amount of capital raised by PayPerPost to over $10 million, giving the company considerable resources for further development as the industry’s leading Consumer Generated Advertising marketplace. Additional participants in the round include existing investors Inflexion Partners and Village Ventures as well as new investor DFJ Gotham. With this investment, DFJ Managing Director Josh Stein also joins PayPerPost’s Board of Directors.
“PayPerPost created this exciting new advertising space and has established itself as the industry leader,” said Ted Murphy, chief executive officer of PayPerPost. “Although we’ve only used a portion of our first round capital, this added support from investors unlocks significant growth potential. Our content creator and advertiser ROI metrics clearly demonstrate the upside for PayPerPost’s model. We intend to use this capital to build the infrastructure, visibility and professional expertise necessary to reach and retain a greater network of advertisers and content creators than ever before.”
Since its founding in June of 2006, PayPerPost has signed more than 6,500 advertisers to its groundbreaking service, which has enabled Consumer Content Creators to be compensated for their efforts discussing specific companies, products or services via blogs, videos or other media. The content creators are required to disclose relationships with advertisers on their blog, providing transparency for the end reader. Over 125,000 Internet postings, most in the form of blogs, have already earned money for their creators through PayPerPost’s innovative marketplace. PayPerPost recently released PayPerPost Direct, a disruptive new service that allows advertisers to contract and negotiate directly with individual bloggers they identify through a safe, managed system.
“PayPerPost has laid a strong foundation for the future,” noted Tim Draper, founder and managing director of Draper Fisher Jurvetson. “It continues to attract a critical mass of participants from both the advertising and blogging communities. Analogous to Overture’s sponsored search model, we believe PayPerPost’s business model holds disruptive potential and will enable the company to thrive in the evolving paid-content arena.”
To mark the $7 million dollar funding, PayPerPost has launched a new website detailing the company’s service offering at http://www.payperpost.com. Bloggers and advertisers can easily sign up at the site and begin leveraging the self service marketplace.
